Companies are involved in a constant process of activity. This activity often does not allow them to be aware that throughout the entire value chain, starting from the product design department, continuing with quality, marketing, sales, and customer service departments, as well as the legal department and in some cases the import-export departments, the European Union is constantly legislating their activity under the umbrella of consumer protection.
Objectives
The objective of the IN-COMPANY training courses is to analyze the practices of each of these departments along with the regulations they must comply with, understanding the regulatory framework in each of these business areas, and being able to implement it with the lowest possible costs in order to avoid future problems with the Administration, competition, consumer organizations, and the final consumer, thus securing their distribution chain.
This IN-COMPANY training is especially tailored to the products that the company produces/markets.
Target Audience
The training is aimed at jointly educating: the General Manager, Sales Director, Marketing Director, Legal Department Director, Export Director, Import Director, Production Director and/or Customer Service Director, or those considered most appropriate in this line.
Content
- Introduction to the market environment, consumption, and consumers. Consumer protection policies.
- General Consumer Protection Legislation, applicable to specific sectors
- Product Safety Directive.
- Obligation to inform consumers.
- Guarantees.
- Specific Consumer Protection Legislation, applicable to the sector in question:
- Mandatory regulations or Labeling.
- Mandatory regulations or Labeling.
- Market Discipline:
- Inspections and sanctions.
- Mandatory product recalls.
- Voluntary recalls.
- Voluntary corrective actions.
- RAPEX and other information systems.
- Procedures for managing alerts.
- Mandatory notifications.
- Voluntary notifications.
- Crisis management in consumption.
Benefits provided by the course
- Know the regulations and be able to comply with them.
- Avoid possible sanctions and market withdrawals.
- Be aware of competitors’ non-compliances.
- Reduce / Eliminate problems both with consumers and Consumer Associations.
- Avoid problems at both national and international customs.
- Strengthen relationships with distributors and importers of your product.
- Improve reputation by acting correctly.
Duration
Between 4 and 8 hours.
(Depending on the range of products marketed by the company)